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Our client is a niche company looking for a Marketing Executive to work alongside their Chief Marketing Officer.
Email marketing: Define the target lists, create the email design, draft copy and analyse email performance metrics for continuous improvement.
CRM database management: Encourage best practice use of the CRM tool (ActiveCampaign) by sales staff; ensure GDPR principles are maintained; establish robust processes for automation and other systems integration. The cleanliness of the data will be your responsibility, as will refining the processes for keeping our data relevant and usable, for the best interests of our contacts and our business
Social Media: contribute and manage all channels
Brand and website management
WordPress and Google Analytics required
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